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JSBI founded Baskin Associates in 2003 to put my decades of experience and ongoing research into practice for clients around the world. Our products are based on workshops and collaborative innovation, with the shared goal of giving brands the tools to create reliable, profitable and sustainable marketing.

If you’ve ever asked yourself one of the questions scrolling below, I’d like to help you answer it. Please feel free to give me a call. My mobile is +1 (312) 725-0261.